Disability:IN
Website redesign and campaign to grow disability inclusion movement in the workplace.
Impact Area
As a Disability Owned Business Enterprise (DOBE), HelpGood was definitely IN. It was our mission to prove you don’t have to compromise good design for the highest in accessibility standards.
AAA
WCAG Level
150%
increase in
traffic YOY
200 CEOs
Are “IN” for
Disability inclusion
The challenge
The leading nonprofit resource for business disability inclusion needed to rebuild their site and also revisit their overall messaging and communications approach, quickly. We had a compressed timeline to plan, design, build and launch the site by the time of their global conference with all corporate and NGO partners in attendance. All design and tech had to be best-in-class in accessibility design.
Our solution
HelpGood set out to demonstrate that accessible design can also look great. The site launched on time, and with the highest accessibility standards, WCAG Level AAA.
HelpGood also designed/produced all marketing materials for the organization and templates for their 20+ national affiliates. The Disability:IN rebrand and new website propelled them into a new league which attracted even more Fortune 500 executives to commit to disability inclusion.
