Perkins School for the Blind – #BlindNewWorld

Posted by: 15 Nov 2016


Did you know blind people like to take selfies, too? We do, and we’re sharing them across social media to help you change the way you see blind people.

BlindNewWorld is a blind accessibility awareness campaign sponsored by the Perkins School for the Blind. We have the honor of leading their digital strategy.

Since the launch in May 2016, HelpGood built a new community of 80,000 people passionate about building a more blind-friendly world. We keep the community engaged by balancing fun —  Helen Keller trivia giveaways and live streams with blind gamers —  with resources on how to include blind people at work, in your community or home.

HelpGood also manages an army of BlindNewWorld social influencers to wear our t-shirts and help spread the word.







Related Projects

Let's Talk