Work

In 2011 HelpGood led various social media tactics for the Bedsider campaign for The National Campaign to Prevent Teen and Unplanned Pregnancy and the Ad Council.  The campaign aims to reduce the amount of unplanned pregnancies by educating women and helping them find the method of birth control that’s right for them. Our work involved influencer outreach, digital engineering work, social media strategy: Blogger outreach garnering posts that had a collective reach of over 1.5 million people, including mentions in  top advertising and social media blogs such as The Inspiration Room, All Facebook, AdRants, Osocio, and Brand Republic. Mom and family blogs like Sassy Mama in LA, Mommyhood’s Diary, Life According to Damaris, Pink Guayoyo, and Single Mama NYC. Sex and relationship blogs like Blue-Eyed Vixen, Vagina Pagina, Drew Pillow, AV Flox, and Abiolatv Facebook, Twitter, and Google+ messages about the campaign including mentions by PBS’ To the Contrary, Funky Brown Chick, and Blogs by Latinas Promoting the campaign and a three part Funny or Die series called “After Last Night” Building Facebook apps leveraging the Buddy Media platform for Bedsider’s Facebook page. During that time, Bedsider grew: Over 1,500 new likes on Facebook Over 5,500 views on the Confessions App Over 2,700 […] Learn more
We developed a site highlighting asthma triggers and how to prevent attacks. Learn more
HelpGood created a game that was a fundraising tool - a nonprofit industry first. Learn more
An online experience about healthy eating and exercise for kids that helped promote Disney's new branded line of healthy foods Learn more
We built a site that helps kids understand the oceans and how to keep them clean. Learn more
Produced an impactful series of webisodes for tweens and teens dealing with cancer treatment. Learn more

OUR CLIENTS

  • Miracle on 22nd Street
  • Child and Family Guidance Center
  • Love Has No Labels
  • AdCouncil
  • National Academies of Sciences, Engineering and Medicine
  • NYU
  • North Shore Animal League
  • NEXT for AUTISM
  • Games for Change
  • A Better Balance
  • Perkins School for the Blind
  • Humane Society of the US
  • Autism Speak
  • Save the Children
  • United Way
  • Keep America Beautiful
  • Tia’s Hope
  • Georgia Aquarium
  • Partnership for Drug-Free Kids
  • AdoptUsKids
  • Fountain House
  • Brave Trails
  • New York Collaborates for Autism
  • National Association of State Foresters
  • The Substance Abuse and Mental Health Services Administration
  • Starlight Children’s Foundation
  • Maddie’s Fund
  • Healthy Lifestyle Choices
  • Million Puppet March
  • USAID
  • US Olympic Comittee
  • Whole Foods Market
  • The National Campaign
  • AHRQ
  • NHTSA
  • Connect 2 Compete
  • Phase One
  • US Forrest Service
  • USDA
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