Tip of the Day: Content helps energize communities on social networks.
Helpsgood created this Facebook ecard so that Disney’s Bambi could wish Smokey Bear a Happy 67th Birthday. This piece of microcontent reminds their followers of the importance of wildfire prevention and helps cross-pollinate their fan communities. It’s a win-win for both iconic brands.
Check out this new fun digital app that launched to promote Hands-Only CPR. Get your hands on the body you want and learn the quick 2 step process.
Helpsgood is working on the social media outreach effort.
Our social media marketing efforts for the US Olympic Committee’s anti-steroid campaign resulted in more than 4,000 Facebook likes, over 115,000 YouTube views and mentions in hundreds of blogs. We also inspired hundreds of kids to pledge to play sports steroid-free.
New Smokey Bear PSAs launched today. Read the full press release. It includes a mention of the free iPhone and Android apps we made and the Facebook, Twitter and other social media channels we run for the wildfire prevention icon.